Shopify Store and Product Management

How do I add products to my Shopify store?

To add products to your Shopify store, follow these steps:

  1. Go to your Shopify dashboard.
  2. Click on "Products" in the left menu.
  3. Click on "Add product".
  4. Enter product information: title, description, images, price, SKU, inventory, and variants if necessary.
  5. Optimize for SEO: add meta tags, SEO descriptions, and custom URLs.
  6. Save the product by clicking "Save".

How to manage inventory in Shopify?

Inventory management in Shopify is essential for maintaining a smooth sales flow:

  1. Go to "Products" in your Shopify dashboard.
  2. Select a product you want to manage.
  3. Under "Inventory", enable "Track quantity".
  4. Enter the number of units available.
  5. Set up alerts: enable notifications to be alerted when stock is low.
  6. Save changes.

If you want to know everything about shipping management in Shopify, click here!

How to organize product collections?

Product collections in Shopify allow you to group similar products, making navigation easier for customers:

  1. Go to "Products", then "Collections".
  2. Click on "Create collection".
  3. Define the collection title and description.
  4. Choose a collection type: Manual or automated.
    • Manual: add products individually.
    • Automated: use conditions to automatically add products to the collection.
  5. Add images and optimize them for SEO.
  6. Save the collection.

How do I set product prices?

To set your product prices in Shopify:

  1. Go to "Products" in your Shopify dashboard.
  2. Select a product.
  3. Under "Pricing", enter the selling price.
  4. Optional: add a compare-at price to show a discount.
  5. Save changes.

How to manage orders in Shopify?

To manage orders in Shopify:

  1. Go to the "Orders" section directly in the dashboard.
  2. Select an order to process.
  3. Check the order details (products, addresses, payment methods…).
  4. Mark the order as fulfilled after shipping the products.
  5. Send shipping notifications to customers.
Olivier Romero - Shopify and e-commerce store management expert

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How to process returns and refunds?

To process returns and refunds in Shopify:

  1. Go to the "Orders" section directly in the dashboard.
  2. Select the relevant order.
  3. Click on "Return items" or "Issue refund".
  4. Choose the products to return and enter the necessary information.
  5. Issue the refund and inform the customer.

If you want to know more about customer service management on Shopify, click this link.

How to set up email notifications for customers?

To set up email notifications for customers in Shopify:

  1. Go to "Settings", then "Notifications".
  2. Customize email templates for different notifications (order confirmation, shipping, refund…).
  3. Use dynamic variables to include order-specific information.
  4. Save changes.

More information on email marketing in Shopify.

How to manage customer reviews for my products?

To manage customer reviews in Shopify:

  1. Install a review app from the Shopify App Store, such as Stamped, Yotpo, or Judge.me.
  2. Configure the app according to your preferences.
  3. Moderate reviews to ensure they comply with your guidelines.
  4. Respond to reviews to engage with your customers.

How to import and export products in bulk?

To import and export products in bulk in Shopify:

  1. Go to "Products" in the Shopify dashboard.
  2. Click on "Import" or "Export" at the top right.
  3. Follow the instructions to upload or import a CSV file.
  4. Check all your product information to ensure everything looks good.

If you want to learn more about data migration in Shopify, a section of this article explains it.

How to use product tags for management?

Product tags in Shopify help organize and filter products:

  1. Go to "Products" and select a product.
  2. Under "Tags", enter relevant keywords (e.g., "new arrival", "on sale", "popular").
  3. Use tags to filter and search for products in the dashboard.
  4. Create automated collections based on specific tags.

Product and order management doesn't stop at the e-commerce site.

As soon as you open a physical store, participate in trade shows, or offer in-store pickup, the issue of unified stock and omnichannel workflows becomes central. We detail all of this in our article Shopify POS: how to connect online store and physical store.

Find the home of our Shopify guide.