★★★★★ 5/5 (Sortlist.fr / Malt.fr)

Shopify agency expert in creation, redesign, and optimization

Agence Shop supports brands that want to make Shopify a real growth driver. We design, redesign and optimize online stores by combining e-commerce strategy, user experience, design, development, natural referencing and conversion rate optimization.

An agency entirely specialized in Shopify

Agence Shop focuses on Shopify. With over 15 years of digital and e-commerce experience, it has supported more than 80 brands in France and internationally.

As a Shopify Partner, we closely follow the platform's developments. Each client interacts directly with Olivier Romero, the agency's founder and senior project contact. This approach ensures a precise understanding of the challenges, right through to post-launch follow-up.

Our approach: strategy, UX, CRO and development

A high-performing Shopify store isn't just about its appearance. It must quickly explain what the brand offers, facilitate product discovery, address objections, and guide every visitor to purchase. It must also remain fast, stable, and simple enough to administer so that it can evolve without continually rebuilding what already exists.

  • E-commerce strategy

    We define priorities based on your positioning and data. The objective is to sustainably improve the conversion rate, average basket, and repeat purchases.

  • Mobile-first user experience

    The journeys are primarily designed for smartphones: everything is organized to make the experience clear, fast, and natural.

  • UX / UI Design

    The interface translates the strategy into a premium and custom-made universe. The artistic direction enhances products and asserts the brand's identity.

  • Clean Shopify development

    Liquid, JavaScript, HTML, and CSS allow us to create a unique experience. The code is structured, performant, and manageable.

OUR SHOPIFY DESIGN, REDESIGN, AND OPTIMIZATION SERVICES

Every Shopify store encounters different challenges depending on its maturity level, catalog, and objectives. We therefore adapt our support to the real situation of each brand: creating a new site, redesigning an existing store, improving its sales performance, or developing the functionalities necessary for its evolution. Each intervention responds to a precise need and is part of a sustainable vision for the project.

  • Icône création de boutiques Shopify

    Build a Shopify Store on Solid Foundations

    We design Shopify stores tailored to each brand's positioning, business model, and actual operations. To do this, we clarify the value proposition, define a fluid and optimized sales funnel, design the catalog to access any product in two clicks, structure the benefits and reassurance elements, and integrate the store into an ecosystem of high-performance applications. Finally, we ensure that your team can easily take over.

  • Icône refonte Shopify

    Conversion-focused Shopify redesign

    A redesign becomes necessary when a store no longer reflects the brand’s positioning, lacks fluidity on mobile, or relies on a theme that has become difficult to maintain. We analyze the existing situation before reviewing the architecture, navigation, product pages, reassurance, and decisive steps of the purchasing journey. Therefore, the project is not just about a simple change in appearance: it must solve identified problems, reinforce perceived value, and prepare for future developments.

    Learn more about conversion-focused redesigns 
  • Icône croissance

    Improve conversion rate without diluting the brand

    When a store attracts visitors but doesn't generate enough sales, we look for the reasons that are holding back their decision. The audit covers the offer, navigation, mobile experience, product pages, shopping cart, and trust elements. Behavioral observations and available data then allow us to prioritize recommendations based on their potential impact and complexity. The brand thus obtains a concrete action plan to improve its conversion without multiplying unnecessary changes.

    Shopify CRO Audit to Improve Conversion Rate 
  • Icône Landing Page

    Shopify landing pages

    An advertising campaign, a launch, or a strategic offer often warrants a separate page from the classic catalog. We design landing pages that clearly articulate the promise, benefits, proofs, and call to action. Their structure guides the reader without resorting to aggressive commercial mechanisms that could weaken the brand image. The design remains faithful to the store's universe, while development ensures smooth viewing on smartphones.

    Discover our Shopify landing page creation service. 
  • Icône migration Shopify

    Migration to Shopify

    Migrating from another CMS (WooCommerce, PrestaShop, WiziShop, or another solution) requires more than just a product transfer. We prepare the transfer of the catalog, variants, customers, orders, and content based on the capabilities of the original platform. Special attention is paid to existing addresses, redirects, and metadata to limit risks to natural search engine optimization. The new store is then tested before the switch to secure data, payments, statistical tracking, and main user journeys.

  • Icône maintenance évolutive et support

    Maintenance and Evolution

    A Shopify store continues to evolve after its launch. We can fix bugs, update the theme, create new sections, integrate apps, or support key sales periods. Monitoring also allows us to observe performance and prioritize improvements based on real usage. The goal is not to continuously add features, but to maintain a reliable technical foundation and to advance the site at the pace of the brand, its catalog, and its business objectives.

SHOPIFY FOR PREMIUM AND LUXURY BRANDS

A high-end brand must preserve its desirability while making the purchase obvious. We translate its positioning into a tailored artistic direction, a carefully crafted editorial hierarchy, and discreet interactions, without sacrificing speed or clarity. Perceived quality is built into every detail: page rhythm, visual treatment, typography, storytelling, and service. This requirement guides our projects for brands that refuse to choose between image and performance. Discover our luxury and premium Shopify agency.

La page d'accueil du site Kodama sur desktop et mobile

Our method for a successful Shopify project

Analysis. We study the existing situation, the market, available data, and project objectives.

Diagnosis. We identify obstacles that limit understanding, trust, and conversion.

Architecture. We organize content and build priority user journeys.

Design. We design interfaces using a mobile-first approach that is true to the brand's universe.

Development. We code on Shopify and implement necessary customizations.

Testing. We verify functionality, natural referencing, performance, and statistical tracking.

Launch. We prepare the switch and monitor essential journeys after publication.

Monitoring. We analyze results to prioritize subsequent improvements.

Shopify projects driven by concrete results

More than 80 brands have already entrusted their projects to Agence Shop. We have worked with companies in very different sectors, including food, beauty, fragrance, fashion, wellness, and services. This diversity has taught us that there is no one-size-fits-all formula: a premium brand, a young company, and a catalog established for several years do not encounter the same difficulties.

  • Les Eaux Primordiales logo, a premium fragrance brand whose store is managed by Agence Shop
  • RHÉA logo
  • Brume Orpin logo
  • Logo Danika
  • Bell's Cookies logo, a custom Shopify store built by Agence Shop
  • Logo Kodama
  • Antésite logo
  • Logo Maison Noirot
  • Logo Le Cordial
  • Bob Wolf logo, a Shopify store supported by Agence Shop
  • ECCLO logo
  • Monkey Business logo
  • Face and Beauty logo
  • Boilisé logo, a French topographic map brand whose Shopify store was developed by Agence Shop
  • Pool Planet logo
  • Logo Pet Home
Table with a striped tablecloth featuring two Bell's Cookies cookies, from a Shopify store built by Agence Shop

Results from Real-World Projects

Bell's Cookies: a shop designed to boost sales

This American brand, which sells over 500,000 cookies per month, needed a clearer platform for its bundles, subscriptions, and mobile experience. After a comprehensive audit, we revamped the experience, design, and development. Sales increased by 101% compared to the previous period. The variation corresponds to the difference between sales in the two periods, relative to the reference period. Juliana Arb highlights a "functional and high-quality" platform. See the Bell's Cookies case study.

Why choose Agence Shop for your project?

Agence Shop was founded by Olivier Romero, a digital and e-commerce expert for over fifteen years. This experience allows us to approach Shopify with a vision that goes beyond development. A technical decision can influence conversion, maintenance, natural referencing, or the daily work of the team. We therefore ensure that each choice remains consistent with the entire project.

You will communicate directly with a senior contact person capable of understanding the commercial, creative, and technical dimensions of your request. This organization makes communication smoother and limits information loss between the reflection phase and implementation.

We also place great importance on knowledge transfer. A successful store should not make its owner dependent on a developer for every simple change. The theme, sections, and content are designed to offer a balance between customization and autonomy. When trade-offs are necessary, we explain them so that you can make your decisions understanding their advantages and limitations.

When to use a Shopify agency?

Using a Shopify agency is relevant as soon as a project goes beyond a simple theme installation. It can support the creation of a new store, a complete redesign, or a migration from WooCommerce, PrestaShop, WiziShop, or BigCommerce. Its intervention then makes it possible to define a coherent architecture, preserve data and natural referencing, and then build an experience adapted to the brand's commercial objectives.

A specialized agency also becomes useful when an existing store no longer meets expectations: insufficient conversion rate, too low average basket, confusing navigation, unconvincing product sheets, or degraded mobile experience. Analyzing data and behavior makes it possible to identify the real friction points, then prioritize improvements likely to facilitate purchases, strengthen loyalty, and sustainably support growth.

This support finally takes on its full meaning during an upgrade, international development, or a significant change in activity. The deployment of multiple languages and markets, the integration of an enterprise resource planning system, a logistics solution, or strategic applications require reliable technical choices. The same applies when a theme becomes difficult to maintain or when custom functionalities are needed. A Shopify agency then combines e-commerce strategy, user experience, design, and development so that each decision serves performance, brand image, and the future evolution of the store.

How much does it cost to work with a Shopify agency?

The budget mainly depends on the scope of work. A store built from a carefully customized theme does not require the same investment as a complete redesign including a new identity, several custom templates, data migration, and connections with external tools.

The number of pages is not the only criterion. The complexity of the catalog, expected functionalities, languages, SEO recovery, and the level of support also influence the scope. We therefore start by studying the project before proposing a detailed estimate. This initial discussion helps distinguish what is essential for launch from what can be developed in a later phase.

Our goal is to create an investment that is consistent with the brand's commercial objectives, rather than adding features whose value would remain uncertain.

Frequently asked questions about our Shopify agency

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What is a Shopify agency?
A Shopify agency is an e-commerce agency specializing in the creation, redesign, and optimization of stores built on Shopify. It doesn't just focus on the website's appearance: it can also work on business strategy, catalog architecture, user experience, theme development, applications, SEO, and performance tracking. Its role is to transform Shopify into a tool tailored to the brand's operations and objectives.
Why choose an agency specializing in Shopify?
A specialized agency has precise knowledge of Shopify's logic, its theme editor, Liquid, its apps, Shopify Markets, and the platform's inherent constraints. This expertise helps avoid difficult-to-maintain choices, unnecessary applications, or developments incompatible with future site evolutions. It also helps distinguish between what can be done natively and what requires customization, integration, or bespoke development.
How to choose the right Shopify agency?
A good Shopify agency should understand your business model before proposing a solution. Ask them to explain their approach, deliverables, the people involved, and how they will measure project success. Check their case studies, documented results, client reviews, and their experience with issues similar to yours. Shopify Partner status is a useful indicator, but it doesn't replace these proofs. Access, code, data, and creations must remain under your control.
What's the difference between a freelance Shopify expert and a Shopify agency?
A freelance Shopify developer is often suited to a clearly defined task, such as fixing a theme or developing a feature. An agency is generally more appropriate when a project simultaneously involves strategy, user experience, design, development, migration, and conversion optimization. Agence Shop combines these skills while maintaining the direct relationship of a close-knit operation: each client interacts with a senior contact who understands the project as a whole.
How much does a Shopify agency cost?
The price depends much more on the scope than on the number of visible pages. A targeted intervention can cost a few thousand euros, while a custom creation, a complete redesign, or a complex migration can exceed 10,000 euros. The budget varies, notably, according to the number of templates to be designed, the level of customization, the data to be migrated, integrations, languages, SEO, and the expected support. A precise framework is essential to obtain an accurate quote.
How long does it take to create or redesign a Shopify store?
A simple project can be completed in four weeks, while a more customized store often takes six to eight weeks. The timeline depends on the number of templates, features, content to be produced, data to be migrated, and the speed of validations. International projects or those connected to external tools require more preparation and testing. A realistic schedule must include user acceptance testing, corrections, and securing the launch.
Can an agency work on an existing Shopify store?
Yes. A Shopify agency can work on an existing store without requiring a complete redesign. The intervention can address mobile experience, navigation, product pages, the shopping cart, speed, SEO, data tracking, or a specific feature. An initial audit helps determine what should be kept, corrected, or rebuilt. This approach avoids replacing a theme when targeted improvements are sufficient to produce lasting results.
Do you perform migrations from WooCommerce, Bigcommerce, PrestaShop, or WiziShop to Shopify?
Yes. Agence Shop can prepare the migration of a catalog, variants, customers, orders, content, and main data from BigCommerce, WooCommerce, PrestaShop, WiziShop, or another platform. The method depends on the export possibilities and the tools available on the original solution. Before the switch, we verify data consistency, payment methods, delivery settings, statistical tracking, and essential purchase paths.
How to protect SEO during a migration to Shopify?
SEO protection begins with a complete inventory of existing URLs and pages that generate traffic. We then prepare a mapping table between the old and new URLs, implement permanent redirects, and retain useful content, metadata, and internal links. After launch, we monitor for errors, canonical tags, sitemap, indexing, and Google Search Console data to quickly identify any anomalies.
Do you work with Shopify Plus?
Shop Agency can work on a Shopify Plus environment when the company's needs justify its advanced features, particularly for B2B commerce, multiple markets, high volumes, or complex integrations. However, the choice of Shopify Plus should not be automatic. We first check if the objectives can be met with a standard Shopify plan to avoid a recurring cost that would not be offset by real operational benefits.
Do you offer post-launch support?
Yes. After launch, Agence Shop can correct anomalies, evolve the theme, develop new sections, integrate applications, and support commercial operations. Monitoring can also rely on browsing and sales data to identify future improvements. This continuity prevents the store from deteriorating with each addition and allows it to evolve according to observed results, customer feedback, and new brand priorities.

Let's talk about your Shopify project

Do you want to create a store, improve an existing site, or prepare for a redesign? Tell us about your context, your goals, and the difficulties you are currently facing. We will study your project to provide you with a clear initial assessment of priorities and the best way forward.

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